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eDrive to be Premier Active Channel Partner in Microsoft's Internet Explorer 4.0
NEW YORK - Online trailblazer Entertainment Drive (eDrive) announced today that it has expanded its strategic alliance with Microsoft by becoming a premier Active Channel partner for Microsoft Internet Explorer 4.0, the highly anticipated new version of Microsoft's Web browser. eDrive's Active Channel will be featured in the Microsoft Internet Explorer 4.0 online Channel Guide. eDrive has previously been featured in the Microsoft Internet Starter Kit CD-ROM for Internet Explorer 3.0.
Entertainment Drive's Active Channel delivers many of the same features that have attracted more than a million registered eDrive members -- such as exclusive movie reviews, celebrity profiles and coverage of special entertainment events -- all enhanced through Internet Explorer 4.0 technologies such as Dynamic HTML and advanced multimedia support.
"Visitors to eDrive.com have already benefited from our creative use of Microsoft Internet Explorer 3.0 technologies, which was a key component of our web site launch featuring Cindy Crawford's cyberspace debut," notes Michael Bolanos, the founder, president and CEO of Entertainment Drive LLC. "We're looking forward to introducing new and experienced eDrivers to the excitement of Internet Explorer 4.0 capabilities."
"Microsoft Internet Explorer 4.0 Active Channel content is a showcase of the best in Web publishing and we're very pleased that Entertainment Drive has joined us as a premier Active Channel partner," said Brad Chase, vice president of the application and Internet client group at Microsoft. "Internet Explorer 4.0 is designed to deliver 'the web the way you want it' and great content like eDrive's is a critical piece in this equation."
Microsoft Active Channel partners are leading Internet content providers who are designing their content to take advantage of innovative new functionality in Internet Explorer 4.0, including Dynamic HTML and CDF-based webcasting. With Dynamic HTML, Channel publishers can create more highly interactive Web pages whose colors, images, text styles, data and 2-D positioning can change and animate quickly based on user-interaction. Active Channels also include CDF-based webcasting, which enables users to easily select compelling, personalized, up-to-date content provided by Active Channel partners and to have this content brought to the Active Desktop interface, screensavers, ticker windows and more.
New York-based Entertainment Drive (eDrive) launched on CompuServe (Nasdaq: CSRV) in 1994. Dubbed "one of the most popular supersites on CompuServe" in the June, 1997 issue of Internet World magazine, the eDrive family of forums have registered more than one million members, and continue to rank among CSi's top ten attractions. The Entertainment Drive website, located at http://www.eDrive.com, was named one of the "Top 100 Sites" in PC Magazine's 1997 "Best of the Web" issue.